Our Story

The true value of wine lies beyond the glass.
It brings people together, sparks conversation and creates moments that matter.

Heritage

Why Hospitality Matters
Now More Than Ever

Encountr was founded on a simple principle: that a great bottle of wine is only the beginning.


Wine has a rare capacity to open doors that little else can, and it was this belief that led us to build something around it.

Our mission is to bring remarkable people together through wine, and to carry that experience further than a bottle alone ever could.

Every experience we curate is chosen as we would choose for our own table; with genuine knowledge of the makers and thought-leaders behind the wine, the region, the producer and the stories inspired by each and every sip. We have never believed in filling a calendar for its own sake, but rather in creating moments worthy of being remembered long after the glass is empty.
This is also why we built Encountr around community, rather than experiences and bottles alone.

Membership is not simply a matter of preferential pricing: it is a way of belonging to something considered and enduring.

It offers priority access to experiences that are rarely made public, invitations to gatherings shaped by shared curiosity rather than scale, and, for those who wish for something entirely their own, the opportunity to commission an experience yet to exist; because some of the finest experiences must first be imagined before they can be booked. We remain deeply grateful to the winemakers, chefs, importers and partners who entrust us to tell their stories with the care they deserve.


To every guest who has joined us at the table, thank you. Wine is where it starts. We hope you will stay for everything that follows.
David & Valérie
Co-Founders, Encountr

Curated For The Curious
Built On Experience

500+

Experiences delivered

10,000+

Bottles opened

25

Years of wine experience

Client Stories

In their words

Encountr has the ability to gather wine lovers together at events, dinners, tastings, and then our team can engage with them. So they get a real in-depth understanding of various wine regions around the world and various wine projects that they can't experience on their own.

Patrick McGrath, Hatch Mansfield

Member since 2025

From my experience, as I'm a pretty tough customer, I find that Encountr actually know what I want and what I like. And as with wine and with food, it's a subjective thing. So if somebody can actually understand what my needs are and what I like and not just match them, but exceed all expectations, to me, that's not somebody I'm letting go of quickly.

Meera Cortesi, The London Truffle Queen

Member since 2025

David is a knowledgeable and welcoming host who guides you through the tasting in a relaxed, informative and convivial manner. The food paired well with the wines, and we enjoyed meeting some like-minded fellow guests. Highly recommended.

Alex Scripps

Unlocked by Encountr Guest, 2026

We had a fantastic evening with David! His knowledge of wine is second to none, and you can tell from the way he talks about it that wine is a true passion of his. It was great hearing some of his stories about where wine has taken him, whilst learning some tips on how to better taste wine and enjoy it. We couldn't recommend this enough and hope to be back tasting wine with David and Encountr soon!

Jonny Hopes

Unlocked by Encountr Guest, 2026

Our Curators

The People Behind the Pour

David Alexander

CEO & CO-FOUNDER
David is the visionary founder of Encountr, orchestrating unforgettable wine experiences. With a rich background in hospitality and global travel, coupled with a decade of expertise in the wine industry, David curates unique moments that celebrate the art of winemaking. His passion for connecting people through exceptional wines and fine dining has made him a thought leader in the culinary world.

Valérie C. Whitacre

COO & CO-FOUNDER
Valérie leads the strategy and operations at Encountr, having partnered with David from the outset. With over 15 years' experience leading strategy and sales in the Fine Art sector, she envisions and leads bespoke collaborations and opportunities for Encountr's clients and partners.

Alba Morales-Bermudez

FOUNDERS' ASSOCIATE
Alba supports David and Valérie across strategy and operations at Encountr, bridging concept and execution to bring each wine experience to life. With a background in PR and the creative industry, she brings a sharp eye for storytelling and brand experience to every project. Her ability to translate Encountr's vision into compelling narratives helps the company connect with clients and partners in ways that feel personal, polished and memorable.
Saskia, Director of Membership at Encountr

Saskia Wadsworth-Smith

DIRECTOR OF MEMBERSHIP
Saskia leads Encountr’s membership programme and community, bringing a wealth of experience across strategic partnerships and client relationships. With a strong focus on building meaningful connections between partners and customers, she works closely with Encountr’s members and partners to create lasting value and enduring opportunities. Her passion for people, community and creating memorable experiences sits at the heart of her approach.

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